Customer Reviews: Read 2 more reviews...
 Be Understood..., New! GradeMax May 11, 2008
"As revision to this third edition of BCS neared completion, Dr. Kitty O. Locker passed away.
She was a mentor for many years, and I will cherish all that she taugh me.
Kitty's contributions to teaching and to business communication are far too extensive for proper recognition here.
So, it is simply on behalf of the students and colleagues whose lives she touched that I make this special dedication to my friend.
Kitty, you are missed."
Stephen Kyo Kaczmarek
STEPHEN KYO KACZMAREK is an Associate Professor at Columbus State Community College and a Lecturer at The Ohio State University.
He teaches courses in business communication, composition, creative writing, freshman experience, film and literature globalization and culture, and public relations.
He has also taught public relations at Ohio Dominican University.
Steve received an MA in English and BAs in journalism and English from Ohio State....."
"BE UNDERSTOOD
Whether you are interested in working for a Fortune 500 company, serving your community, or starting your own business, there are certain rules and requirements that make communicating easier.
By practicing the skills outlined in this book, your objectives will BE UNDERSTOOD---no matter your intended audience."
"NEW! GRADEMAX
GradeMax is a revolutionary adaptive testing tool that delivers unique tests to each student to assess his or her understanding of each concept in a unit.
Instructors get powerful graphic reporting at the class and student level to help adjust teaching emphasis.
Each student's test result leads to a set of recommended interactive modules to remediate knowledge and skills.
Registration is free with every new book."
[from the book]
I Like It January 9, 2004
1 out of 1 found this review helpful
I found this book to be very effective. It's modular format made it easy to adapt to my classes, one on the Internet . . . no more taking page numbers from here and there. The examples were useful, with more on the Website. The students said it was good, too. I've used the old and the new versions. The new version has updated information and some new examples and assignments. I'm glad the "Polishing your Prose" assignments were kept. I assign these to students for self-study and see improvements in their grammar.
Great Book January 15, 2003
2 out of 2 found this review helpful
Few business writing texts balance salient instruction with an easy-to-read writing style. Business Communication: Building Critical Skills does just that. None of the textbooks I've used scored as highly with the students for effectiveness and easy use as this book. As anyone who teaches writing knows, students frequently complain about the textbook regardless of how good it is. Usually those students are the ones that do poorly in the class. But this book satisfied just about everybody including me. The authors manage to cut all the unnecessary information books of this kind usually are crammed with and get to the point. The exercises are great and have real world application, and the many grammar refreshers helped improve my students' writing. It's especially good for non-native speakers of English. This book seems well designed for teachers and students, and I would recommend it to both groups. The book is also cheaper than many competing books, which makes it even more attractive for students on a tight budget, which is most students today.
 Mistakes over Mistakes December 6, 2002
2 out of 5 found this review helpful
Despite the fact that the book focuses on Business Communications, it still will not help students to achieve better communication skills (at least not with this issue). The book is full of logical and typological mistakes. Sorry but this will not work for a book that is trying to improve communication.
Well Done April 15, 2002
3 out of 3 found this review helpful
One of the better business communication texts available. Students find it easier to read than the competitors'. I like the many supplements that come with it. I also like the module approach. I've taught many business communication classes and students almost always complain about the book. Not this one. I wouldn't recommend it if it didn't work. The cost is reasonable and the examples are good. One minor complaint: The web page for the book calls modules "chapters." Not a big deal compared to the many, many things that work in this book.
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