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Sony vs Samsung: The Inside Story of the Electronics Giants' Battle For Global Supremacy | 
| Author: Sea-jin Chang
Publisher: Wiley
Category: Book
List Price: $19.95
Buy New: $11.19
You Save: $8.76 (44%)
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Avg. Customer Rating:  4 reviews
Sales Rank: 241414
Media: Paperback
Number Of Items: 1
Pages: 250
Shipping Weight (lbs): 0.8
Dimensions (in): 9 x 6 x 0.8
ISBN: 0470823712
Dewey Decimal Number: 338
EAN: 9780470823712
Publication Date: August 8, 2008
Availability: Usually ships in 1-2 business days
Condition: Brand New. Expected US delivery in 7-10 business days
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| Editorial Reviews:
Product Description
Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief, Chang shows that success (or failure) does not simply arise from different strategies. Rather, it emerges from major decisions that are deeply rooted in the companies' organizational processes and their executives' political behavior. This book is a must-read for any senior executive. --Constantinos Markides
Robert P. Bauman Professor of Strategic Leadership and Chairman,
Strategy Department, London Business School
Sea-Jin Chang has produced that rarity in a business book--one that is as valuable to practicing managers as it is insightful to academic researchers. In this fascinating comparison of two modern global giants, he applies his high resolution research microscope to their changing fortunes by dissecting their contrasting strategies, and providing interesting insights into their divergent organizational processes and management practices. This is a very valuable contribution to the international business literature. It will end up in as many corporate boardrooms as faculty seminars.--Christopher A. Bartlett
Thomas D. Casserly Professor Emeritus, Harvard Business School
Sea-Jin Chang has written a fascinating comparison of Sony and Samsung that will be valuable to anyone interested in strategy, organizations or international business. The interwoven and very detailed case studies of two very different companies in overlapping industries illuminate problems such as adaptation to technological change (analog to digital), organizational flexibility and globalization. His attempt to analyze both strategic development and implementation is successful and very useful. Both academics and practitioners will learn a lot from this book.--Stephen J. Kobrin, William Wurster Professor of Multinational Management, The Wharton School, University of Pennsylvania
Refreshingly original and entertaining, this book analyzes major strategic decisions of Samsung and Sony and highlights organizational processes and top management leadership that have shaped their performances. This is a must-read for all executives who want to understand the strengths and weaknesses of Asian competitors. It also provides penetrating insights to other Asian companies with global ambitions.-- Myoung Woo Lee, President and CEO
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| Customer Reviews:
A great book for anybody interested in corporate strategy November 21, 2008
This is a great book that truly analyzes the different corporate strategies employed by both Sony and Samsung, and gives the history and rationale behind them. Explains how and why Sony and Samsung do what they do. The stories are interesting and informative and the book is an easy read overall. There are very few books (especially on Samsung) that provide such up-to-date and relevant information.
Great book on very different corporate cultures, strategies and histories September 15, 2008
A great, easy read on business history, which spells out the vast differences between two seemingly similar electronics firms. It also brings a greater understanding as to how Samsung Electronics, being such a late starter and technologically handicapped competitor, came to become a world leader in Display and Mobile technologies with the help of digitalization.
The book outlines the organizations' differences across several dimensions. Sony has always had a corporate emphasis on creativity and ingenuity (a good read on Sony's history is Sony), but has had problems with format biases, segmented leadership, and being stuck in its own glory (Betamax, Trinitron, MD-ATRAC). In stark contrast, Samsung has focused on speed and scale through its militaristic leadership structure, however faces big hurdles in leadership transition and creative development.
Perhaps most interesting are the implications of each organization's strengths and weaknesses on its future outlook. The two are very different companies, but are direct competitors in many markets. Sony's performance under its new CEO, and Samsung's leadership transition to Lee Kun Hee's son, Lee Jae Yong, will be very interesting.
A must read for those interested in Asian vs. Western business cultures, and the electronics industry as a whole.
A Must Read for Investors in Asian Markets August 24, 2008
1 out of 1 found this review helpful
A very detailed analysis of not just Sony and Samsung, but a window on the inner workings of Japanese and Korean business groups as a whole and particularly the electronics manufacturing and technology space. As a market practioner with access to sell-side research from any number of houses, I have found it difficult finding work that even approaches the level of depth and detail displayed in this book. Presents not only the history but sets the competitive landscape as well. A must read for anyone attempting to navigate current markets.
 Overall entertaining enjoyable read while learning a thing or two about corporate management. August 13, 2008
0 out of 1 found this review helpful
This book can be digested and enjoyed by anyone, because it is easy to read and the stories behind these two companies are quite interesting. And you can at the same time learn something about decision making at the top of the corporate ladder. However, some silly mistakes made me feel that the book isn't as polished as it should be.
For example on page 80 and 81 Yamaha Denki is mentioned as the biggest electronics distributor in Japan. But having lived in Japan for over 2 years I haven't seen said Yamaha Denki! However there is a Yamada Denki which is one of the biggest electronics retailers in Japan. And it takes no more than a wikipedia search and a google search to find out that Yamaha Denki doesn't even exist. Because if Yamaha Denki was such a big retailer I am sure they must have at least a website in this 21st century.
Now it is obvious that they mixed up a 'd' with an 'h'. However I am sure they could have done a little bit of homework to avoid such a silly mistake, because it wasn't a typo as it was mentioned several times.
Also on page 13, even though this is not meant to be a technical book, I don't think calling CD/DVD Rom media "cartridges" is correct at all.
Even though these are small mistakes it made me feel that the author was too lousy for not researching the correct name and terms. More so now that you can google almost anything just to verify.
If you overlook these small issues the book is worth every penny of its price. I am sure they wil go mostly unnoticed anyway.
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