|
Search Engine Optimization For Dummies, Second Edition (For Dummies (Computer/Tech)) |  | Author: Peter Kent
Publisher: For Dummies
Category: Book
List Price: $24.99
Buy New: $8.32
as of 7/2/2009 22:45 EDT details
You Save: $16.67 (67%)
New (9) Used (21) from $7.06
Seller: belvoir-books
Rating:  122 reviews
Sales Rank: 86056
Media: Paperback
Edition: 2
Pages: 408
Number Of Items: 1
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 7.3 x 1
ISBN: 0471979988
Dewey Decimal Number: 025.04
EAN: 9780471979982
Publication Date: May 8, 2006
Availability: Usually ships in 1-2 business days
| |
| Also Available In:
|
| Similar Items:
| |
| Editorial Reviews:
Product Description
You have a cool Web site, and a really great product, service, or cause you want people to know about. But visitors aren’t beating down your cyber-door. What happened? The answer, most likely, is that you haven’t made your site irresistible to search engines. Search engines have a great deal of control over the volume of traffic a Web site gets, because they put your site in front of people searching for your product or service. If you know the secrets of wooing the search engines, you can - Gain greater visibility for your site
- Advance your position in the rankings
- Avoid techniques that cause search engines to bump your site to the end of the list
- Make pay-per-click advertising pay off
In addition to the familiar ones like Google and Yahoo!, there are dozens of other search engines out there. Search Engine Optimization For Dummies, 2nd Edition shows you how to create a site that will pop to the top like a cork whenever people search for related products or services. It will help you - Become familiar with search engines and search directories and find out which keywords work
- Build your site with techniques that search engines like and avoid the ones they don’t
- Register your site with the top search systems and get it listed in directories
- Find out why links are important and see how to get other sites to link to yours
- Work with Google AdWords and Yahoo! Search, and explore the best and most economical ways to use pay-per-click advertising
- Discover the common mistakes that make Web sites invisible to search engines
There’s even a companion Web site with all the links in the book neatly (and conveniently) arranged so you don’t have to type them, plus a bonus chapter to help you power up your skills. Search Engine Optimization For Dummies, 2nd Edition has been updated with the latest information on search engines plus plenty of tips and tricks to help your site get the attention it deserves!
|
| Customer Reviews:
Showing reviews 1-5 of 122
 Extra helpful if you know a little SEO June 29, 2009
Elizabeth M. (Seattle, WA)
While it does start from scratch assuming you know nothing, I found that this book was the most helpful in filling in the gaps of what I already knew. Super easy to understand and I sat with it open next to me as I went through my site during certain sections.
 very handy! June 6, 2009
C. Zimmerman (USA)
if you have a website & are running it yourself, you have to get this book, or you'll be in the lower recesses of the internet world forever. highly recommended.
Well designed for an initial foray into the world of SEO May 17, 2009
William Haynes (Simpsonville, SC)
The Dummies series are great for helping people make an initial attempt and develop some basic skills needed to succeed. This book is no different.
The content is well organized and walks the reader through the process both conceptually and also with specific examples. I appreciated the reasonable pace and the way the author didn't assume a wide breadth of previous knowledge on the subject.
If this is your first attempt at SEO, this is a great book to hold your hand.
If you've been working on SEO for a while but with limited results, you may be happier getting a book that's a bit more advanced...
Maybe someone could write a book called Optimizing Search Engine Optimization!
-William
Good for beginners May 1, 2009
findigart (From all over)
A bit repeatative at times and a bit dumb not but once, but hey, afterall it's a book for Dummies :-)
I am still reading the book, and I can say that for someone with very little working and theoretical knowledge of SEO, this is probably the best start you could have.
The world of SEO is huge and you wouldn't want a book to clutter you with emmense amounts of detailed technicalities because it would probably be overwhelming, so what's the point?
Read this at ease - there is still an enormous amount of info in this book to get you started and broaden your horizons as far as SEO is concerned.
Good luck! :-)
Excellent guide for beginner & experienced SEO pros April 20, 2009
E. Wasnetsky (Wilkes Barre, PA)
This book is loaded with tips and tricks to help you meet your internet marketing goals. I've read & used most of the SEO books out there and this one still impressed me with its unique advice.
Showing reviews 1-5 of 122
|
|
|
|
CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME. Discount Shopping Online by Web-Mart.com | |
