Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web Site (Ibm Press) | 
| Authors: Mike Moran, Bill Hunt
Publisher: IBM Press
Category: Book
List Price: $49.99
Buy New: $25.00
You Save: $24.99 (50%)
New (42) Used (18) from $24.96
Avg. Customer Rating:  39 reviews
Sales Rank: 33503
Media: Paperback
Number Of Items: 1
Pages: 592
Shipping Weight (lbs): 1.9
Dimensions (in): 9.1 x 7 x 1.2
ISBN: 0131852922
Dewey Decimal Number: 658.872
EAN: 9780131852921
Publication Date: July 31, 2005
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Condition: Best SEO book +++++++++++ Ship within 24h after payment received.
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| Customer Reviews: Read 34 more reviews...
 Hands down the best book available on search engine marketing May 16, 2008
1 out of 1 found this review helpful
I purchased this book 2 months ago with the intention of trying to move my website up in the search engine rankings. I think every person that is responsible for search engine marketing dreams about what being ranked on the first page of Google would mean to your respective business. When I started this book my website was not ranked within the top 100 results on Google. Now we are on the first page for our targeted keywords. There is no question that optimizing your web site for the search engines is a lot of work and that it takes a very diligent effort to do it the right way. Showing you how to optimize your site the right way is what this book is all about. In truth, to me the book is worth 10 times what I paid for it. If you are interested in setting your web site up for success then this book is a must have.
A Great Book from the Experts at IBM April 28, 2008
1 out of 1 found this review helpful
I recently purchased this book because I am in the early stages understanding the marketing of Search Engine Optimization-Organic.
While the text material is great, there is more to Marketing than
SEO.
Marketing on Web2.0 is as effective in my opinion. I am not a fan of
Banners. Blogging is going to be huge.
I've worked in high tech field for over 15 years, mostly startups in
Silicon Valley from my home in Massachusetts. I sold over ten million
dollars worth of software and training in Electronic Design, all over the Internet. I know the power of Internet Selling and how to position a company on the Internet.
If you are a startup and need advice I welcome you to email me.
There is a lot of ways you can market yourself without spending any
money on the internet and get noticed!
Suzanne DeCarolis,
suzdecarolis@comcast.net
Sensational Book! March 31, 2008
1 out of 1 found this review helpful
Of all the books I've looked at for Search Engine Marketing/Optimization, this book is by far the best! The chapters on content writing and link building are worth the price of the book by themselves!
SEO Bible - The only book you need to read March 15, 2008
1 out of 1 found this review helpful
While this book is over 500 pages long, it is packed with tactical knowledge that will take a beginner to expert in Search Engine Marketing! Highly recommend...
The BEST and only book for SEO/SEM December 13, 2007
2 out of 2 found this review helpful
Hands down the best and only book you'll need for SEO/SEM. Well written, the best information, excellent practical examples, many leads and links to other tools and sources.
Professional, pratical and no hype - above all doesn't ask you to sign up and pay for anything else.
This book took our SEO to a new level and has increased web rankings, conversions and overall web presence 100 fold.
Sites I manage rank consistently in the top 10 - mostly in the top 5.
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